Your retail success starts with one of our DTC to CPG Growth Plans.
The Retail Roadmap
The Retail Roadmap is an intensive 8-12 week diagnostic and strategy project. We conduct a full audit of your brand's marketing and operational readiness for retail and deliver a comprehensive, actionable roadmap.
Deliverables:
- Full Omnichannel Readiness Audit.
- Channel Conflict Resolution Plan (Pricing & Promotion Strategy).
- Ideal Retail Partner Profile & Prioritization.
- "Year 1" Retail Marketing & Shopper Marketing Plan.
- Organizational Capability Assessment & Recommendations.
Engagement: 8-12 week project.
Retail Growth Partnership
The Retail Growth Partnership is an on-going engagement that begins with a Retail Roadmap (if we haven't already worked together), and then we work with you as a strategic partner to help you grow your retail business.
Deliverables:
- All deliverables from the Retail Roadmap.
- Monthly strategic leadership sessions with the CEO/CMO/CRO.
- Weekly implementation support calls with the marketing team.
- Guidance on agency/vendor selection (e.g., brokers, data providers).
- Review and optimization of key marketing campaigns and trade spend commitments.
- Quarterly Business Reviews (QBRs) to track progress against the plan.
Engagement: Ongoing (6-month minimum).
Embedded Omnichannel Leadership
The Embedded Omnichannel Leadership is ideal for larger clients ($50M+) or those undergoing a rapid, large-scale retail expansion. This involves a more deeply embedded role, acting as the interim Head of Omnichannel Strategy.
Deliverables:
- All services from the Retail Growth Partnership.
- Direct participation in key retail buyer meetings.
- Active management and allocation of the trade marketing budget.
- Co-development of sales presentations and materials.
- Hands-on training workshops for the marketing and sales teams.
Engagement: Ongoing (6-month minimum) with performance-based incentives.
... And we're proud members of the Nostos Network of independent agencies.
Vetted partners bringing 360 capabilities to solve any problem
The Nostos Network includes over 2,000 best-of-breed specialists across 50 member companies in the US, UK and LatAm.
Nostos members are fully vetted, values-aligned independent marketing agencies, consultancies, studios and more. And all have chosen to collaborate with one another for the benefit of our collective clients.
Our goal is to provide clients across categories with simple and easy access to the smartest teams in each discipline. Our capabilities range from strategy and insights to execution and everything in between.
To explore the full capabilities of our 360 of marketing and tech expertise, check out our roster of member companies below.
And if you would like more information, please reach out to the Nostos team so we can help connect you with the right partner(s) for your next project.
- Creative Development
- Videography + Photography
- E-commerce Development
- Website Design
- Quant/Qual Research
- Audience Segmentation
- Media Buying
- Enterprise Development
- Commercial/Video Production
- SEO / SEM
- Public Relations
- Social & Influencer
